Case Study · Consumer
Consumer Product Testing
Bangkok CLT · Sensory evaluation
Sample
n=120
Facility
CLT
QC pass
98.5%
Project overview
At a glance
Quota-controlled recruitment for in-facility product testing with sensory panel screening and duplicate prevention.
- Audience
- Consumers screened for a sensory evaluation panel.
- Markets
- Bangkok (CLT facility)
- Methodology
- Central location test (CLT) with sensory panel screening.
The brief
Recruit a quota-controlled consumer sample for in-facility (central location test) product testing in Bangkok, with sensory panel screening and duplicate prevention protecting data quality.
How Yamada delivered
Delivered as one coordinated sequence
- 01Feasibility
- 02Quota screening
- 03Recruitment
- 04Sensory panel screening
- 05In-facility field coordination
- 06Quality review
Quality controls
Quality controls applied on this project
Only the checks this engagement required — selected by audience, methodology and risk profile.
- 01Quota controls
- 02Sensory panel screening
- 03Duplicate prevention
- 0498.5% QC pass rate
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