Global market research, fieldwork, and respondent recruitment

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Market research capabilities across the studies that matter.

Across healthcare and B2B audiences, consumer and automotive studies, sensory testing, and harder-to-reach segments, we deliver qualitative and quantitative research, respondent recruitment, fieldwork management, screening and validation, quality control, and multi-market coordination on single- and multi-country programmes.

Structured support for every methodology

Sector-specific recruitment and fieldwork—delivered with validation standards matched to study risk and audience complexity.

B2B Decision-Maker Research

For business professionals, category users, and specialist profiles with harder recruitment criteria.

Explore B2B Research

Automotive & Mobility Research

For vehicle owners, dealers, drivers, fleet users, and mobility-related audiences.

Explore support

Where we recruit and run field

The recruitment and fieldwork services we provide for teams running healthcare, consumer, automotive, and specialist studies across international markets.

HC
HC

Verified healthcare audiences

Healthcare studies fail when respondents merely claim a clinical role. We recruit and validate physicians, specialists, nurses, pharmacists, patients, and caregivers against the criteria each study requires.

  • HCP & patient recruitment
  • Specialty & role validation
  • Hospital & clinic access
Explore Healthcare Research
CN
CN

B2C Research

Age, gender, and location rarely define a useful consumer sample. We recruit by category behaviour, purchase recency, brand usage, and household profile for qualitative and quantitative studies.

  • Behaviour-led screening
  • Quota & recency control
  • CLT, IHUT & shop-alongs
Explore Consumer Research
B2
B2

B2B decision-makers

Job title alone does not prove authority. We recruit business professionals by real responsibility, company profile, and purchasing influence across enterprise and SME organisations.

  • Role & influence checks
  • Hard-to-reach roles
  • Multi-market international
Explore B2B Research
AU
AU

Automotive Studies

Owners, intenders, fleet managers, and dealership intercepts for product, brand, and CX studies.

  • Owner verification
  • Dealership fieldwork
  • PHEV/EV panels
SN
SN

Sensory & Product Testing

Central location tests, taste and packaging evaluation, and in-home usage trials with sample handling.

  • CLT support
  • IHUT coordination
  • Sample logistics
FW
FW

Offline Fieldwork Support

Face-to-face interviewing, mystery shopping, intercepts, and CLT coordination in-market — with local moderator briefing, venue sourcing, and compliance-aware field protocols.

  • Intercepts & mystery shopping
  • Moderator & venue coordination
  • Local field execution

Built for complex recruitment needs

A closer look at four areas where audience definitions are narrow, eligibility is hard to verify, and field coordination carries real risk.

Healthcare

Healthcare & HCP Recruitment

Audience complexity
Low-incidence specialties and patient groups where sample is scarce and eligibility turns on precise clinical criteria.
Validation need
Credential and specialty checks against defined criteria, with compliance-aware screening before anyone enters field.
Fieldwork support
Coordination of hospital and clinic access, regional reach, and documented trails your team can audit.
Explore Healthcare Research
B2B

B2B Decision-Maker Studies

Audience complexity
Senior decision-makers and narrow functional roles who are guarded, time-poor, and easily misrepresented at screening.
Validation need
Seniority and company-fit confirmation, with duplicate prevention held consistent across multi-wave programmes.
Fieldwork support
Remote or in-person interview support across markets, live quota management, and prompt escalation while field is open.
Explore B2B Research
B2C

B2C Research

Audience complexity
Category buyers, brand and competitor users, and low-incidence lifestyle segments defined by behaviour, not demographics alone.
Validation need
Category-usage, purchase-recency, and ownership checks, with quota controls and duplicate prevention held across the sample.
Fieldwork support
CLT, IHUT, ethnography, and shop-along coordination, with venue sourcing, sample handling, and attendance management.
Explore Consumer Research
Automotive

Automotive & Mobility Research

Audience complexity
Owners, intenders, and fleet or dealership contacts defined by specific make, model, and purchase timing.
Validation need
Ownership and model-year confirmation, with consistency checks across every screening path.
Fieldwork support
Dealership scheduling, intercept protocols, and on-site checks for tight field windows.

Built for research teams that require accountable fieldwork

Our clients need execution they can stand behind: defined quotas, documented validation, and field teams briefed on where a study can go wrong — not anonymous panel fills.

01

Agencies & Consultancies

In-market feasibility, recruitment, and fieldwork support for global research agencies and strategy consultancies running multi-country studies.

02

Healthcare & Life-Science Teams

Verified HCP, patient, caregiver, and specialist recruitment for clinical and commercial research.

03

Corporate Insight & CX Teams

Recruitment for usage, attitude, sensory, and customer-experience studies, matched to tight quotas.

04

In-Market Fieldwork Partners

Specialist qualitative and quantitative firms and teams that need a vetted local fieldwork partner under centralised oversight.

Send us your project brief

Share your target markets, audience, methodology, sample or quota, timeline, and any online, offline, language, or validation requirements. Our team will review feasibility and respond with a practical recruitment approach.

Address

Yamada Research Co., Ltd.
209 Comet Building, 35/5-7 Krungthonburi Road,
Klongtonsai, Klongsan, Bangkok 10600, Thailand
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Healthcare · B2C · B2B · Automotive · Sensory