01
Step 1
Brief Review
We align on the study objective, audience, market, methodology, and quotas, along with the timeline and any recruitment constraints that shape the approach.
ObjectiveAudienceTimeline
Process
A clear fieldwork process from feasibility to final delivery.
Yamada Research runs each engagement as an ordered sequence — feasibility, recruitment, screening, monitoring, validation, and handoff — so project teams always know where the study stands.
Delivery process
A structured fieldwork workflow from brief to final handoff.
Every project follows the same seven stages, so each decision point — from feasibility sign-off to the closing quality review — is planned, tracked, and accounted for.
02
Step 2
Feasibility Check
Before committing, we test respondent availability, incidence, and sourcing approach against the timeline to confirm the study is deliverable as scoped.
IncidenceFeasibilityRisk
03
Step 3
Recruitment Setup
Sources, screeners, quota logic, and respondent criteria are finalised, and fieldwork responsibilities are agreed before launch.
SourcesScreenersQuotas
04
Step 4
Screening & Sourcing
Respondents are sourced through the appropriate online or offline channels and screened against the agreed eligibility criteria.
OnlineOfflineScreening
05
Step 5
Fieldwork Monitoring
During live field, quota movement, response quality, and any issues are tracked and reported back through regular updates.
Daily updatesQuotasProgress
06
Step 6
Validation Review
Completes are reviewed for profile fit, duplication, speed, and internal consistency, alongside any checks specific to the study.
QCDuplicate reviewConsistency
07
Step 7
Final Handoff
Approved completes, field notes, and final status are compiled and documented for client review and closeout.
CompletesNotesCloseout
Research operations preview
A clearer operating view for every fieldwork stage
One view of the operational fundamentals behind each project — the markets we cover, the sectors we recruit, how respondents are sourced, and how completes are cleared for delivery.
Fieldwork overview
Operations activeMetric
APAC Fieldwork
Thailand hub
Managed from Thailand, executed by local recruitment teams across APAC
Metric
6 Core Sectors
Multi-sector
Consumer, B2B, healthcare, automotive, sensory, niche
Metric
Online + Offline
Flexible sourcing
Hard-to-reach criteria matched across channels
Metric
QC-led Delivery
Validated handoff
Completes cleared through QC before handoff
1Feasibility2Sourcing3Validation4Delivery
Why teams choose Yamada
Built for research teams that need clarity
What this process gives agencies and insight teams running high-stakes field programmes across APAC — confidence at each stage, and no surprises at close.
Feasibility before fieldwork
Coverage, incidence, and timeline assessments are documented up front, so planning starts from realistic expectations rather than assumptions.
Transparent recruitment updates
Regular progress reporting through live field — quota movement, quality flags, and a clear escalation path when something needs a decision.
Respondent validation controls
Eligibility, identity, and consistency checks are built into sourcing, not left as a single pass at close.
Clean closure and delivery support
A QC-reviewed handoff with quality notes and documentation that stands up to client and procurement review.
Start a conversation
Send us your project brief
Share your audience, methodology, market, timeline, and quota requirements. Our team will review feasibility and respond with a practical recruitment approach.
Address
Yamada Research Co., Ltd.209 Comet Building, 35/5-7 Krungthonburi Road,
Klongtonsai, Klongsan, Bangkok 10600, ThailandView on map
Phone
+66 95 289 1878Healthcare · Consumer · B2B · Automotive · Sensory