Global market research, fieldwork, and respondent recruitment

Operations, Supply Chain & Manufacturing Study

15 markets · Ops & manufacturing leaders

Business decision-makers in a strategy meeting with market data

Markets

15

Method

Survey + technical IDI

Audience

Ops & manufacturing

Focus

Industry 4.0

At a glance

Combined senior decision-makers and technical users for a global industrial-technology company exploring the challenges of modernizing manufacturing and supply-chain operations.

Audience
COOs, operations directors, plant and manufacturing managers, supply-chain directors, logistics and warehouse managers, production managers, process-improvement leaders, quality managers and engineering managers.
Markets
USA · Canada · Germany · UK · France · Italy · Poland · China · Japan · South Korea · India · Thailand · Vietnam · Malaysia · Australia
Methodology
Online B2B surveys, technical IDIs, expert interviews, site-based research and concept evaluation.

Understand the challenges manufacturers and supply-chain organizations face when modernizing their operations, across both strategic and operational levels.

What the study explored

  • Automation
  • Industry 4.0
  • Supply-chain visibility
  • Production efficiency
  • Workforce shortages
  • Quality management
  • Predictive maintenance
  • Logistics
  • Digital transformation
  • Technology investment

Delivered as one coordinated sequence

  1. 01Multi-market feasibility
  2. 02Screening across decision-makers and technical users
  3. 03Recruitment across operations roles
  4. 04Role and involvement validation
  5. 05Fieldwork coordination
  6. 06Quality control before delivery

Quality controls

Quality controls applied on this project

Only the checks this engagement required — selected by audience, methodology and risk profile.

  1. 01Both strategic and technical perspectives captured
  2. 02Role screening
  3. 03Company-profile validation
  4. 04Centralised QC

What the research delivered

The findings identified the strongest technology-adoption drivers and barriers across manufacturing markets.

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