Case Study · Hospital Pharmacy
Hospital Medication Management Platform Study
14 markets · Hospital & clinical pharmacists
Markets
14
Quantitative
300 surveys
Qualitative
60 interviews
Focus
Pharmacy automation
Project overview
At a glance
Recruited pharmacy leadership and frontline pharmacy staff for a healthcare-technology company mapping medication ordering, dispensing, inventory and administration.
- Audience
- Hospital, clinical and directing pharmacists, pharmacy managers and technicians, medication-safety officers, nursing managers, hospital procurement and IT.
- Markets
- USA · Canada · UK · Germany · France · Spain · Italy · UAE · Saudi Arabia · India · Singapore · Japan · Australia · Brazil
- Methodology
- 300 online surveys plus 40 pharmacist IDIs and 20 pharmacy-director interviews, with workflow mapping and concept testing.
The brief
Understand how hospitals currently manage medication ordering, dispensing, inventory and administration, and identify the highest-impact opportunities for automation.
Research focus
What the study explored
- Medication workflow
- Dispensing
- Inventory management
- Medication errors
- Automation
- Pharmacy staffing
- Hospital-system integration
- Patient safety
- Cost savings
- Technology adoption
How Yamada delivered
Delivered as one coordinated sequence
- 01Multi-market feasibility
- 02Leadership and frontline screening
- 03Recruitment across pharmacy roles
- 04Professional validation
- 05Fieldwork coordination
- 06Quality control before delivery
Quality controls
Quality controls applied on this project
Only the checks this engagement required — selected by audience, methodology and risk profile.
- 01Strategic, operational and technical perspectives captured
- 02Role validation
- 03Facility-type screening
- 04Centralised QC
Outcome
What the research delivered
The research identified the key barriers to pharmacy automation and the features with the greatest impact on efficiency, medication safety and staff workload.
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Project examples are representative engagements. Client identities and commercially sensitive details are withheld where required.
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